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A website menu is one of the most important elements of the interface. It is through the menu that users navigate the site, find the pages they need, and decide whether to stay or leave. Well-designed navigation improves usability, increases time spent on the site, and directly affects conversion rates.
When website owners think about menus, they often treat them as a design element. As long as it “looks good,” the job seems done. But in reality, a menu is navigation — the map that guides visitors through your site.
