

Sunday digest — best of the week
Let's remember the best articles we wrote this week! Check whether you've missed something: Building loyalty, 10 facts about optimiz


The latest news from Facebook and Instagram
Recently these Social media networks added several new features to their functional. Is you use SMM in your marketing strategy, you should n


10 facts about optimization and conversion
There are many myths and articles about boosting conversion and website optimization, so we-ve prepared a few facts for you to make your own


Our traditional Sunday digest is back!
Let's remember the most interesting articles of past week: 5 easy ways to ruin a font, Search on a website: what you can change, Becomin


Boost your onboarding-process
Onboarding is an activation of the new users, either on a website or in an app. To interact with people successfully, you need to know a few


LTV/CAC index
LTV (Life Time Value) is an marketing index which shows an overall quantity of income from one client during all time of work with one. CAC


Becoming a copywriting guru: 10 steps to the perfect texts. Pt.2
Becoming a copywriting guru: 10 steps to the perfect texts. Pt.2. Do you have a favorite writer? Try to copy one`s writing style. Not te


Becoming a copywriting guru: 10 steps to the perfect texts. Pt.1
Copywriting is one of the foundations of good usability and conversion. Text is everywhere on a site: from headers to contacts. And it is yo